Monday, February 15, 2010

Week Four


Scale Assignment- Three elements are the background with fish, the peole and land on bottom and the moon.

Friday, February 5, 2010

Week Three

Contrast: Differing elements draw focus to one piece of the art work. I chose these two, the photograph by Chloe Aftel, found in Communication Art Website. The bright sunlight hitting her hair arms and face, draw the viewers eyes right to it. The second piece by James Wignall was found at the design site: http://www.mutanthands.com/. There are more than one contrasting element in this one. The color was the first one that jumped out at me. A cool blue monster, in a completely red background. After a closer look, the monster has rounded edges and the rest of the elements are sharp.

Isolation: An element can be isolated by location, placement, or other variables. In this photo, the isolation of the plane away from all other darker objects in the image creates the focus. The photo is by David Smith.









This next piece by Justin Fox (http://www.justinfox.com.au/), uses isolation in a different way. The focus of the is drawn to the element that is closest in position. The background falls away to create the focal point. This is quite a variation from the previous photo.
Placement: Another piece from Justin fox, this time a photograph, is an example of placement to create a focal point. Here the woman's legs are in the center of the piece, the top of them cuts the center of the bed horizontal line, also they fall between her arms.
The photograph on the right, is by Rebecca Bedrossian, has an interesting take on 'placement'. The black circle is directly over the woman's face, causing the viewer to try to decipher the woman's features, drawing their eyes to the empty hole.


Element: The artist Antony Micallef made the piece below, it can be found at his site: http://www.antonymicallef.com/
The focal point is created with different media in the piece. The face of the boy is created out of some colorful paint or pastels. This contrast with the black and white 'drawings' in the background give a clear focus.






Absence of focal point: was the most difficult for me. I found that I really don't enjoy the piece at all. It feels chaotic and empty. This piece above right, Michael Kopietz is an example of this. If you enjoy this work, more can be found at: http://www.kopietzart.com/kopietzart.com/home.html

Monday, February 1, 2010

Week Two

PROXIMITY: Putting design elements close together can create unity. Here there is a sheep and a wolf touching feet, to give the impression of a shadow. This creates unity- without looking closely you might even think that the wolf is a sheep shadow. Also, the unity is created through color here, monochromatic in blue.
This was created as an add for Joe G's by Philip Yeary.

REPETITION (emphasis on similarity):
This print by Daniel Stolle is an example of repetition by using the male figure, five times, with the same red clothing. Another pattern is that each figure is in a unique position.


REPETITION: (emphasis on variety)
This ad for Tropen Museum by Chris Buzelli is a example of repetition with variety. The statue is the main focus and then the background forms unity with similar lines, similar thematic content. So although there is variety in the piece, it's held together nicely.

CONTINUATION: Direction from one form to another creates the unity in this piece. Also, there is the common theme that each image is being spit from the previous one. The arch that is created from this creates a feeling of unity.





GRID: This is an amazing add for Search Dog Foundation. This piece of destruction and chaos is help together in firm unity with the grid pattern that is overlaid. Together these two component give a powerful 'rescue' map feel.






CHAOTIC, UNREADABLE:


The image used in the text is great- of all the neon signs. I could clearly understand how, although chaotic, that created unity. I tried to branch out a little and chose this image, which through collage by Kessels Kramer's London to give an example of a chaotic unreadable image. There are other unifying factors, such as continuity and the recognizable 'bottle' shape, but I found it confusing enough to think it's chaotic. Hope this fits the bill!

NONOBECTIVE Unity:

This design by Tim McGrath uses the placement of the shapes and their content (a maze) to create a design similar to the nuclear hazard symbol. The concentric circles that this implies plus the image together, along with the solid, one color background.

FIGURATIVE unity:
Although I'm not completely clear that this could be considered figurative unity, here is why I believe it fits. It shows to people, and clearly they are newly married and the figures in this convey a message of happiness, future, promise. This is why I love it, because it's a brilliant add against violence that came out of UK by Charles Hall.